Designers
Designers
Designers
CandyTime
Crafting Family Bonds with Yummy Creations
Designers
Ziwei Liu
Key Words
Shuang Zhou
Yuting Sun
SUMMARY
CandyTime by Candylab is a cooking kit that brings the family together to build creative food cars on any occasion for a party, a picnic, or at home, allowing everyone to enjoy food and fun together, and strengthen parent-child relationships. Keeping the classic design of Candylab's food trucks, the Candy Time sets offer families a new food exploration experience with Candy Lab Cars. Through our research process we believe the best toy is a feeling, a bond of a family. With CandyLabs' approach to appeal to the family market, we have developed the medium to connect kids and their parents through an activity they can experience together. With CandyTime we provide just that, to schedule a playdate with your child!
challenge
We've identified that children enjoy role-playing and mimicking adult behaviors, pointing us towards developing toys that replicate adult tools and environments. We recognize that play is an essential learning tool, presenting us with the opportunity to design educational toys that foster development.
Parents value family bonding and often look for toys that facilitate group activities, which enhances family interactions. They care about the developmental impact of toys, guiding us to produce items that support milestones and offer educational value. By leveraging these insights, we aim to cater to both children's and parents' preferences, resulting in toys that are engaging, educational, and supportive of family-oriented activities.
Outcome
The project evolved into "CandyTime," a cooking kit that combines the creativity of building food cars with the joys of family cooking. This product addresses the identified needs and market gaps by engaging children in hands-on experience, thus fostering their creativity and developmental skills. CandyTime also serves as an educational tool, teaching children about food preparation while enhancing their problem-solving abilities. It facilitates family bonding by encouraging group activities, directly appealing to parents seeking toys that strengthen family ties and provide educational value. Through this innovative approach, CandyTime effectively merges play with learning and family engagement.