SUMMARY
My capstone project addresses the lack of affordable creative activities in New York City, which ultimately resulted in connecting an app connecting users to low-cost opportunities that boost mental health and foster community. The app, Craftly, simplifies finding activities, promotes inclusivity, and uses AI to ensure accessibility across all socioeconomic backgrounds. Unlike competitor platforms, Craftly democratizes creativity, creating mental health benefits and community-building without financial barriers. Its goal is to make creative outlets accessible to everyone, promoting a healthier society.
challenge
Research through stakeholder mapping, user personas, and interviews with NYC residents revealed key needs for Craftly: affordable creative activities, easy access to events, socialization, stress relief, and mental health improvement. It highlighted a gap for a platform that connects users with low-cost creative opportunities while fostering community. Craftly aims to address these needs by democratizing access to creativity, enhancing well-being, and promoting a more connected, vibrant society. This approach is supported by studies showing the mental health benefits of creative activities.
Outcome
Craftly was developed as a solution to the lack of affordable creative opportunities in New York City. Craftly directly addresses the need for an accessible, simple, low cost creative outlet that promotes wellbeing by offering a platform where users can easily discover affordable events, engage with their community, and reduce stress through creative activities. By removing financial barriers, Craftly promotes inclusivity and empowers individuals to improve their mental health, ultimately creating a more connected and supportive society.
