SUMMARY
HOLOGRAPHY is an innovative astrology-focused Discord server designed to help users integrate astrology into their daily lives while fostering a vibrant, collaborative community. Inspired by insights gathered from my TikTok audience, I structured the server into 11 interactive categories, each offering targeted learning and engagement opportunities. Through user feedback and iterative design, I discovered that people crave a platform combining education, application, and real-time interaction. HOLOGRAPHY bridges this gap, empowering users to deepen their understanding of astrology in a meaningful, social way.
challenge
I identified a significant gap in astrology platforms: while tools like Co-Star and The Pattern provide insights, they lack interactive, community-driven features that promote practical application. Through competitive analysis and TikTok engagement, I uncovered stakeholder needs, including structured learning channels, real-time interaction, and opportunities for collaboration. Users expressed a desire for actionable content to integrate astrology into their lives. These insights revealed the opportunity to create a platform that blends education, engagement, and connection, addressing both individual and community needs.
Outcome
The project evolved into HOLOGRAPHY, a structured, community-driven Discord server offering 11 interactive categories like Zodiacs, Elements, and Planets. Each category includes focused channels for learning, sharing, and real-time collaboration, designed based on feedback from TikTok and competitive analysis. These features address stakeholder needs for engagement, practicality, and connection. By blending education with social interaction, HOLOGRAPHY fills a market gap, providing an inclusive platform for integrating astrology into daily life while fostering a sense of community.
MEET THE Designers:
