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Designers
Designers
Designers
Outsider In
Experience the city like a local

Designers
Esha Saraf
Key Words
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SUMMARY
Personalized recommendations, fitting for everyone. Offers a platform for insider recommendations and experiences beyond mainstream attractions. Potentially allows for interaction with locals and cultural communities.
challenge
Some pain points include: Traditional tourist traps, accessibility barriers, and information overload. Current stop gaps include: Travel blogs and websites, social media recommendations, and city tourism apps. There is a clear need for: Tailored recommendations, curated experiences, and inclusive community
Outcome
The outcome focused on inclusivity, combating information overload, and authenticity over aesthetics.

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